> ## Documentation Index
> Fetch the complete documentation index at: https://helpdocs.getthread.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Sales & Business Development

> The sales starting point in Thread — quote, position, and win with AI-powered service as the pitch.

You win the business. Thread's AI-powered service is one of your strongest differentiators — here's how to position it and the skills that support quoting and hand-off.

## Start here

<CardGroup cols={2}>
  <Card title="What is Thread?" icon="circle-info" href="/get-started/what-is-thread-an-overview">
    The overview to pitch from.
  </Card>

  <Card title="Value messaging playbook" icon="comment-dots" href="/get-started/talking-to-customers-about-ai-powered-support-thread-customer-value-messaging">
    The FAST framework, talking points, and objection handling.
  </Card>

  <Card title="Messenger" icon="comments" href="/messenger/configurations-in-messenger">
    The in-Teams chat experience clients love — a live demo asset.
  </Card>
</CardGroup>

## Your skills

<Card title="Browse all Sales & Business Development skills" icon="tags" href="/skill-library/by-role/sales-business-development">
  Super Magic skills for quoting, proposals, and turning tickets into opportunities.
</Card>

## Playbooks

<Card title="Customer value messaging" icon="comment-dots" href="/get-started/talking-to-customers-about-ai-powered-support-thread-customer-value-messaging">
  Lead with outcomes, not technology — the messaging that converts.
</Card>

<Note>
  More sales guidance is on the way. Tell your CSM which workflows you'd like documented next.
</Note>


## Related topics

- [Sales & Business Development](/skill-library/by-role/sales-business-development.md)
- [Sales Handoff Routing](/skill-library/sales-and-quoting/sales-handoff-routing.md)
- [SOW Drafting](/skill-library/sales-and-quoting/sow-drafting.md)